The challenge
In the early stages of growth, financial organisations often rely on multiple specialist tools to bring products to market quickly. While this approach enables agility, it can create operational friction as scale increases.
As their customer adoption accelerated – surpassing 100k users – Purple Group faced increasing complexity in managing risk, compliance, and onboarding processes across different markets.
Key requirements emerged:
- Greater assurance in onboarding accuracy and risk management
- Strong governance frameworks capable of supporting multiple regulatory environments
- A robust and scalable infrastructure able to support millions of customers
- A partner capable of evolving alongside the business
At this stage, choosing the right solution became a strategic decision – not simply a procurement exercise. Alignment in culture, technical capability, and long-term vision became critical to ensuring the business could support both current needs and future expansion.
Why RelyComply
As Purple Group scaled rapidly, internal confidence naturally grew – but the team recognised the importance of needing to strengthen their AML compliance and risk management frameworks.
To achieve this, they identified three critical non-negotiables in a partner:
- Deep financial crime expertise – ensuring guidance and oversight across AML, KYC, and KYB.
- Proven technical capability – delivering solutions that could integrate seamlessly with existing systems while supporting future scalability.
- Cultural alignment and partnership approach – collaborating closely, operating as an extension of the internal team rather than a traditional vendor.
“What stood out to us was RelyComply’s willingness to truly integrate into our way of working – to buy into our vision and hold themselves to the same standards we hold ourselves to. Combined with their deep financial crime expertise and strong technical capability, they quickly felt like an extension of our team.”
– Rish Tandapany, COO of Purple Group
RelyComply deployed its enterprise AML and KYC platform within Purple Group’s existing technology stack through standard API integrations and configurable workflows. Designed for complex financial institutions, the platform enabled Purple Group to unify customer and business onboarding within a single, scalable compliance framework.
Through flexible configuration – rather than custom development – RelyComply supported the automation of identity verification, business screening, and ongoing risk monitoring. This approach reduced manual intervention, improved consistency in decisioning, and ensured regulatory alignment across multiple jurisdictions as the business scaled.
Phase one focused on:
Identity Verification (IDV): Configurable identity verification workflows, integrated via API, enable Purple Group to verify customers across more than 150 jurisdictions. By combining ID-based and document-based verification methods, the platform supports rapid, high-confidence onboarding tailored to different customer types and regulatory environments – without introducing operational complexity.
Screening & Watchlists: Automated, continuous screening across sanctions, PEPs, adverse media, and other risk indicators ensures consistent, real-time risk detection across the entire customer base. Built-in audit trails and regulatory-ready reporting provide clear proof of compliance while significantly reducing manual intervention.
Business Verification (KYB): Integrated entity screening and verification capabilities streamline business onboarding, enabling Purple Group to apply consistent risk controls across both individual and corporate customers at scale.
Our impact
The deployment of RelyComply’s platform has strengthened Purple Group’s ability to onboard customers quickly while maintaining high levels of compliance confidence and risk control.
- 99.9% individual sanctions match accuracy
- 96.6% individual PEP match accuracy
- 86% IDV straight-through processing rate (up from 78%)
- 87% business verification screening efficiency
By deploying RelyComply’s enterprise platform, Purple Group accelerated customer onboarding, reduced financial crime risk, and established a scalable foundation for compliant growth across multiple markets.
The power of the right solution
Working with RelyComply has strengthened Purple Group’s compliance and governance framework, enabling confident expansion into international markets.
With highly accurate sanctions and PEP screening, Purple Group benefits from a risk-based approach that strengthens compliance confidence across the organisation. Combined with high levels of automated identity and business verification, the business has significantly improved onboarding efficiency while maintaining strong control, oversight, and regulatory assurance.
As Purple Group expands into markets including Kenya, the Philippines, and Australia, the focus remains on balancing global growth with strong local compliance foundations. The partnership reflects a shared commitment to tackle complex financial challenges, with RelyComply enabling agility, resilience, and sustained regulatory confidence at scale.